Reality Shows · Competitions · News Broadcasts · Live Entertainment

Millions of viewers.
One QR on screen.
Real-time intelligence.

KlickKey turns every live broadcast into a two-way channel. Viewers scan the QR on screen, participate in natural language, and the program captures proprietary audience intelligence and new revenue in real time. No app. No integration. No friction.

86%

of the audience uses mobile while watching TV

AI

Sentiment insights per episode

2

New revenue streams per broadcast

Opportunity

Your audience is already reacting. Capture that data and revenue.

While your program airs, millions of viewers are reacting on platforms that own the data, not you. KlickKey redirects that attention: a QR on screen turns passive viewers into active participants, and their responses into proprietary audience intelligence.

WHAT LIVE TV LEAVES ON THE TABLE

Every live program has assets viewers want: set visits, meet and greets with hosts or contestants, exclusive merchandise, and set props. Today these are managed informally or not offered. KlickKey activates them through a structured digital channel during and around each broadcast.

❌ Without KlickKey

  • Viewer reactions on social are unowned and unstructured
  • No proprietary audience data after broadcast
  • No way to know what viewers truly thought
  • Exclusive experiences left unmonetized
  • Merchandise sold via third parties taking margin
  • SMS voting is expensive with low participation
  • Each episode ends with zero structured dataset

✓ With KlickKey

  • Real-time viewer sentiment captured and AI-analyzed
  • 100% proprietary audience data
  • Natural language opinion, unscripted
  • Digital auctions for experiences and set items
  • Direct merchandise sales at peak attention
  • Topik replaces outdated SMS voting
  • Cumulative audience intelligence archive by episode

How It Works

A QR on screen. Everything else is automatic.

Primary channel: QR on screen during broadcast. Viewers scan from the sofa with any smartphone, no app and no signup. Secondary channel: shareable link in the program social channels before and after each episode.

01

Configure

One Klick per program with dedicated Topiks and Keys, centrally configured with no IT load.

02

Broadcast

Show QR on screen during episode and share link on social before/after broadcast.

03

Participate

Viewers respond in natural language, in any language, with no friction.

04

Intelligence

Automatic AI report per episode with sentiment, themes, reactions and audience perception.

Use Cases

From reality shows to daily news. One platform for every format.

Reality / Competition

Turn viewer voting into audience intelligence

Topik replaces SMS voting. Viewers do not just vote, they explain why. AI structures the signal in real time.

  • Topik: who should be eliminated and why
  • Auction: set visit and live finale access
  • Shop: official show merchandise

~150,000 responses per prime-time episode

Talent Show

Audience decides. KlickKey captures why.

A richer, cheaper and smarter channel than legacy voting systems.

  • Topik: best performance tonight
  • Auction: backstage final access
  • Shop: contestant and show products

Participation and monetization in one broadcast

News / Current Affairs

The news you broadcast. The reaction you never had.

Structured audience channel for news reaction without disrupting editorial flow.

  • Topik: most important story today
  • Topik: question for correspondent
  • Shop: editorial products

Auction has limited use in news context

KlickKey vs. The Status Quo

Smarter than SMS voting. Richer than social media.

CapabilityKlickKeySMS VotingSocial Media
Natural language viewer opinion✓ Always✗ Yes/No onlyPartial, unstructured
Proprietary audience data✓ 100% yours✗ Telecom-held✗ Platform-owned
AI-structured sentiment✓ Automatic✗ Not available✗ Not available
Cost per interaction✓ Near zero✗ High SMS fees✗ Organic only
Built-in monetization✓ Shop + Auction✗ None✗ None

Pricing

One episode or a full season. Your format, your pace.

Pricing is based on activated episodes, not audience size or usage volume. No KIQ limits. More participation means more value.

Single Episode

$2,500

Per broadcast - no commitment

  • One episode fully activated
  • Topik debates during and around broadcast
  • AI insight report included
  • Auction and Shop available
  • QR + shareable link

Season Pack - 10-15 Episodes

$20,000

Full season - ~$1,667 per episode

  • All season episodes activated
  • Persistent Klick across full season
  • Cumulative intelligence across episodes
  • Auction and Shop every episode
  • Season-level intelligence report

Volume Packs - Daily and High-Frequency Programs

Weekly Pack (4 eps/month)

$8,000/month

~$2,000/episode

Daily Pack (20-25 eps/month)

$30,000/month

~$1,364/episode

Intensive Pack (60-90 eps/month)

$75,000/month

~$1,000/episode

Annual / Full Network

Custom

Lowest per-episode rate

New Revenue Line

Shop and Auction open revenue streams that did not exist before.

Every live program has assets viewers want. KlickKey activates them during peak attention and funds go directly to production.

Shop - Official Merchandise & Products

Basis: 0.5% conversion and $30 average ticket. Reality (5M): ~$750,000 per episode. News (1.5M): ~$225,000 per broadcast.

Auction - Exclusive Experiences & Set Items

Conservative basis: 0.01% conversion and $500 average bid. Reality (5M): ~$250,000 per episode. Limited application in news.

Reality (5M): ~$1,000,000 per episode

News (1.5M): ~$225,000 per broadcast

All estimates are conservative and scale with audience size and activation quality.